Sheriah is a two time graduate in Hospitality Management from The University of Alabama. She began her career in the hospitality industry as a young business owner in college in conjunction with a corporate career in hotel sales and venue management. Her multidisciplinary background is the key to her creativity, production savvy, and innate flexibility. As time has passed, Sheriah's skills have been utilized to encourage and inspire other business owners on a variety of topics. She truly understands the importance of everyone's role and believes in community above all. Sheriah's love for mentorship and education has evolved over the years to provide information for the future of the industry. Sheriah works as an instructor at The University of Alabama where her students and colleagues can count on her funny and candid yet inspiration and honest advice paired with actionable steps to get them into the careers of their dreams.
She is the recipient of the Jack Davis Professional Achievement Award, United Way of West Alabama Young Leaders Award among other recognition for her dedication to entrepreneurship and community.
Talk of Alabama Feature
Gain Clients and Raving Fans
How to create raving fans from your previous clients and how they can help book your next group of ideal clients
How to be the best partner
Venues, vendors, and more! What your planners are needing from you to simplify the booking process and get you more events with your favorite planners/vendors
Solving the Mystery of Client Inquiries
How to find the information you need and how to know if they are your ideal client
The Art of Storytelling in Sales
How to humanize your services and your brand to appeal to emotions in sales. Craft and detail your services in a manner that celebrates you as a hero to your client's worries!